How Construction Companies Fail While Profitable and Accounting Strategy to Survive with Bryce Wisan

In this episode of The ConTech Crew, the conversation moves into one of the least flashy but most critical areas of construction: accounting. host Jeff Sample is joined by construction accounting expert Bryce Wisan to unpack why construction accounting is fundamentally different from other industries, why profitable contractors still fail, and how cash flow, not margin, is often the real killer.Bryce Wisan is a lifelong construction accounting professional and founder of Levvigo, a company providing remote, construction-trained accounting talent to contractors. Raised by a construction CPA, Bryce has spent his career working with contractors in public accounting, financial management, and advisory roles.Key TakeawaysWhy construction accounting is operational, not just financial record-keepingHow job costing connects estimating, field operations, billing, and cash flowWhy 70% of contractors fail while still profitableThe real impact of the accountant shortage in constructionHow remote and nearshore accounting models can help contractors scale sustainablyTimestamps[00:00] - Episode Introduction[01:53] – Bryce’s Path into Construction Accounting[03:34] – Why Construction Accounting Is Different[06:20] – Job Costing Explained: “Measuring What Matters”[10:18] – The Disconnect Between Estimating, Billing & Reality[12:48] – The Accounting Talent Shortage Gets Real[15:01] – CFMA, Upskilling & Smarter Technology[20:45] – LeverGo & Accounting as a Service[28:25] – Final Thoughts & ResourcesFollow Bryce Wisan:LinkedIn: https://www.linkedin.com/in/brycewisan/Website (Company): https://www.levvigo.com/LinkedIn (Company): https://www.linkedin.com/company/levvigo/Follow the Host:LinkedIn: https://www.linkedin.com/in/ironmanofit/Follow The ConTech Crew:Website: https://thecontechcrew.com/ YouTube: https://www.youtube.com/channel/UCBDRThvRmSpyTZmMWY4EAjg LinkedIn: https://www.linkedin.com/company/the-contechcrew/ Facebook: https://www.facebook.com/TheConTechCrew/ Instagram: https://www.instagram.com/thecontechcrew/?hl=en Tiktok: https://www.tiktok.com/@thecontechcrew X: https://x.com/TheConTechCrew