How content builds trust for front-facing founders with Natalie Barbu

As a business owner and content creator, do you feel confused over how to blend your personal and professional social media presence? You aren’t alone. On this episode, we explore how to navigate the roles of both a content creator and CEO with Natalie Barbu.Natalie is a long-time content creator and the founder of Rella, an all-in-one social media management platform. Natalie shares how she went from filming YouTube videos at 15 to building one of the most thoughtful tools for content creators and marketing teams. We talk about the transition from influencer to founder, the trap of trying to serve everyone, and how she balances content creation with building a tech company.The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation02:15 - The Birth of Rella04:52- Lessons Learned in Business07:23- Balancing Creator and CEO Roles08:52- Content Creation Strategies14:44- Planning and Preparation for Social Media23:50- The Rise of Business Owners as Influencers24:30 - Tips for Business Owners Entering Brand Partnerships27:17 - Finding and Reaching Out to Brands29:19 - Crafting the Perfect Pitch to Brands34:04 - The Future of Content Creation and Business36:10 - Dealing with Haters and Embracing Feedback42:09 - The Importance of Adaptability in BusinessResources mentionedRellaEllaConnect with the guestNatalie’s Instagram: instagram.com/nataliebarbu Rella’s Instagram: instagram.com/rellasocial Connect with the hostWebsite: podcast.honeybook.comIG: instagram.com/honeybookIG: instagram.com/akuakonadu_ Hosted on Acast. See acast.com/privacy for more information.