How COOs can Lead Teams to AI Adoption with Rob Amor

In this episode, Rob Amor, former COO of Farfetch, Tesco and Cambium, joins us to unpack how AI is reshaping the way businesses operate, lead, and connect with customers. From rising consumer expectations to the shift toward smarter, more transparent workplaces, Rob explores why the future belongs to leaders who stay curious and build with collaboration at the core.He shares a grounded take on where AI truly delivers value, how to bring your team along the journey, and why rethinking your processes — not just your tech stack — is key to unlocking real impact.If you’re a COO or business leader figuring out how to introduce AI without losing the human touch, this conversation is your practical playbook for starting small, learning fast, and scaling what works.Chapters00:00 The changing expectations around AI in business06:40 Why clarity and communication are key to adoption12:15 Managing fear and building team buy-in19:30 The COO’s role in driving practical AI outcomes26:20 Leading with curiosity and realismFind us on socials:🔗 Follow Kenny on LinkedIn: https://www.linkedin.com/in/kennyalegbe/🤖 Follow Brim on LinkedIn: https://www.linkedin.com/company/joinbrim/📩 For business or guest inquiries: [email protected]