EPISODE · Feb 24, 2026 · 23 MIN
How Corbel is Modernizing Capital Equipment Sales with AI
from Great Question: A Manufacturing Podcast · host Endeavor Business Media’s Manufacturing Group
Industrial manufacturers have invested heavily in automation on the shop floor—but sales processes often remain manual, slow, and fragmented. In this episode of Great Question: A Manufacturing Podcast, Laura Davis, editor-in-chief of New Equipment Digest, sits down with Le’ora Lichtenstein, founder and CEO of Corbel, a next-generation CPQ platform, to discuss how AI-powered configurators, unstructured data mining, and integrated financing tools are helping equipment builders modernize how they quote, sell, and close capital equipment deals. Le’ora brings a background in structured credit and early-stage investing, and holds a BSc in Finance and the CFA charterholder designation.
What this episode covers
Industrial manufacturers have invested heavily in automation on the shop floor—but sales processes often remain manual, slow, and fragmented. In this episode of Great Question: A Manufacturing Podcast, Laura Davis, editor-in-chief of New Equipment Digest, sits down with Le’ora Lichtenstein, founder and CEO of Corbel, a next-generation CPQ platform, to discuss how AI-powered configurators, unstructured data mining, and integrated financing tools are helping equipment builders modernize how they quote, sell, and close capital equipment deals. Le’ora brings a background in structured credit and early-stage investing, and holds a BSc in Finance and the CFA charterholder designation.
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How Corbel is Modernizing Capital Equipment Sales with AI
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