How craveability, sustainability and the guest experience drive Avi Szapiro's menu mission

As VP of culinary innovation at Untamed Brands, the parent company of fast-casual Taim Mediterranean Kitchen and Hot Chicken Takeover, Avi Szapiro brings years of fine-dining experience to the job. He grew up in Bogota, Colombia, and thought he’d become a lawyer. But he caught the cooking bug as a teenager and never looked back. Szapiro graduated from the CIA; worked in top restaurants and hotels in Latin America, Europe and California; operated his own highly rated restaurant in New Haven, Conn.; and cooked in volume for a nonprofit in India. Now, he’s excited about playing with the rich, varied flavors of the Eastern Mediterranean in developing craveable menus for 13-unit Taim and creating fresh, bold items for Hot Chicken Takeover. Sustainability is the three-pillar foundation of both concepts, with environmental, social and economic components all having equal weight in Szapiro’s vision. Listen as he talks about his menu mission, why he’s laser-focused on the guest experience and where Untamed may be going next as the company expands its fast-casual footprint.