How Crypto is Transforming Collaborations Between Brands and Creators

Mint Season 3 episode 1 welcomes the President of Vayner NFT Avery Akkineni. She leads the company's mission to build long-term strategic NFT projects for the world's leading intellectual property owners serving brands, celebrities, athletes and associations looking to incentivize and reward brand advocacy and customer loyalty.In this episode we talk about:0:00 - Intro1:39 - From Google to VaynerMedia4:18 - VaynerNFTs8:37 - The Vayner Group11:57 - Defining Web 3.013:08 -NFTs and Intellectual Property25:48 -How NFTs Lead to Enhanced D2C Models35:20 - Creating Mutual Value Through Collaboration40:11 - Outro - Closing Out...and so much more.I hope you enjoy our conversation.Learn more by visiting: https://adamlevy.io/mint---------------------------------------------------------------------------Claim your FREE Listener Badge NFT proving you listened to this episodehttps://adamlevy.io/poap-season-3/---------------------------------------------------------------------------Support Season 3's NFT sponsors1. Coinvise - https://coinvise.co/2. POAP - https://poap.xyz/3. Socialstack - https://socialstack.co/---------------------------------------------------------------------------Sign up for Adam Levy's newsletterhttps://levychain.substack.com---------------------------------------------------------------------------Follow Adam Levy on social media:Twitter:https://twitter.com/levychainInstagram:https://www.instagram.com/levychainLinkedIn:https://www.linkedin.com/in/levy-adamWebsite:https://adamlevy.io