How Data Can Make or Break Banks?
from Tech Behind Fintech Hosted by Nnamdi Osuagwu
More than ever, banking customers are using mobile apps and online platforms to handle financial transactions. This increased use of digital tools has created a wealth of valuable data that banks can leverage to pursue customer intelligence initiatives. Customer intelligence involves gathering and analyzing customer data to get a better understanding of their behaviors and activities to strengthen customer relationships, provide greater customer value and enable data-driven decision making. Joining us live (Friday - 12 PM EDT) to dive into "How Data Can Make or Break Banks " is Matthew Almeida, VP of Engineering at Neocova.
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