How Data Valuation Is Changing Enterprise Budgets

What this episode covers

Data teams have long struggled to justify their budgets. But a new approach—data valuation—is giving CFOs a framework to assign dollar figures to internal data assets. Lucas and Luna walk through the methodology pioneered by a mid-sized retailer called Beacon Supply, which used a discounted cash flow model to value its customer transaction dataset at $47 million. The episode covers the three main valuation methods (cost-based, market-based, income-based), why the income approach wins for most use cases, and the pushback from data engineers who argue that pricing data misses the point. We also hear how Beacon Supply used its valuation to secure a $2 million analytics infrastructure investment that previously had been denied three times. A concrete look at how the language of finance is reshaping data strategy in 2026. #DataValuation #DataStrategy #EnterpriseData #DataEconomics #DataInfrastructure #CFO #DataAssets #BeaconSupply #DataMonetization #DataTeams #BusinessAndTechnology #FexingoBusiness #BusinessPodcast #Analytics #DataProducts #DataGovernance #DataCulture #DataROI Keep every episode free: buymeacoffee.com/fexingo

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