EPISODE · Dec 14, 2022 · 35 MIN
How Developer Marketing Works on the Blockchain
from Making Sense of Crypto · host Mark Lurie
In this episode, we’re joined by Chainlink Labs’ Chief Ecosystem Growth Officer, Adelyn Zhou. Adelyn helps demystify developer marketing and advises on how projects can grow their ecosystems and attract developers, and other parts of the Web3 stack, to their communities. Along the way, we discuss what defines an ecosystem, the best metrics for judging an ecosystem's health, and projects with particularly impressive developer ecosystems + why.
What this episode covers
In this episode, we’re joined by Chainlink Labs’ Chief Ecosystem Growth Officer, Adelyn Zhou. Adelyn helps demystify developer marketing and advises on how projects can grow their ecosystems and attract developers, and other parts of the Web3 stack, to their communities. Along the way, we discuss what defines an ecosystem, the best metrics for judging an ecosystem's health, and projects with particularly impressive developer ecosystems + why.
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How Developer Marketing Works on the Blockchain
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