How Developers Actually Reach Players in 2026

What this episode covers

Chirag Ambwani, SVP Gaming & Entertainment, Corporate Development & Partnerships at Sensor Tower, discusses the state of mobile gaming, monetization strategies, and the growing influence of AI and non-gaming categories.In this video:Mobile gaming surpasses $90B, with non-gaming apps also hitting record highsShort drama emerges as a fast-growing category, led by former gaming publishersBlended monetisation (IAP, subscriptions and ads) continues to drive growthPuzzle remains strong, while sports and racing declineLegacy titles like Clash of Clans and Candy Crush thrive through live opsAsia publishers dominate top-grossing chartsAI is reshaping workflows, optimisation and ad spendSensor Tower expands into PC, console and web store dataTimestamps00:00 Intro00:24 The State of Mobile Gaming: $90 Billion and Growing01:44 The Rise of Short Drama: Former Gaming Companies Lead the Way03:43 Why Blended Monetization (IAP, Subscriptions, Ads) Is Key06:20 Legacy Titles and the Dominance of Asia Publishers09:00 AI Usage: Optimizing Spend and WorkflowsLet's Connect👉🏻 X - https://x.com/pgbiz 👉🏻 LinkedIn Group - https://www.linkedin.com/showcase/pocketgamer-biz/?originalSubdomain=uk 👉🏻 Facebook - https://www.facebook.com/PGbiz👉🏻 Website - https://www.pocketgamer.biz Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event

Share this episode

Similar Episodes

I'm ok

Mar 26, 2026 ·1m

REMIX: Why we over-shop and compulsively acquire, and how to stop, with Dr Jan Eppingstall

Jan 9, 2026 ·61m

REMIX: OCD and hoarding disorder with Jenna Overbaugh

Jan 2, 2026 ·47m

REMIX: Therapy and hoarding disorder - what are the options? With Dr Jan Eppingstall

Dec 26, 2025 ·78m

REMIX: ADHD and hoarding disorder with Professor Sharon Morein

Dec 21, 2025 ·46m

#207 13 actionable pieces of mental health advice from six former podcast guests

Dec 12, 2025 ·53m

Similar Podcasts

That Hoarder: Overcome Compulsive Hoarding That Hoarder Hoarding disorder is stigmatised and people who hoard feel vast amounts of shame. This podcast began life as an audio diary, an anonymous outlet for somebody with this weird condition. That Hoarder speaks about her experiences living with compulsive hoarding, she interviews therapists, academics, researchers, children of hoarders, professional organisers and influencers, and she shares insight and tips for others with the problem. Listened to by people who hoard as well as those who love them and those who work with them, Overcome Compulsive Hoarding with That Hoarder aims to shatter the stigma, share the truth and speak openly and honestly to improve lives. The Small Business Startup School – Business Notes | Financial Literacy | Retail Psychology – For Professionals & Entrepreneurs The Small Business Startup School Inc. Starting or buying a small business? While personal circumstances may vary, business patterns remain timeless. On The Small Business Startup School, we explore strategies, insights, and practical solutions to help entrepreneurs confidently navigate their journey.Hosted by Ola Williams—a retail entrepreneur, fintech founder, and financial coach with over two decades of experience—this podcast marries financial awareness and retail psychology with optimism to deliver actionable takeaways.Join us to learn, grow, and connect as we uncover the keys to business success.Let’s continue to learn together and be encouraged to keep on connecting! DIOSA. Carolina Sanper This podcast is a sacred space created by Carolina Sanper where you connect with your inner wisdom and embody your magnetic feminine power.It is the realization that the mystical realm is where you plant the seeds of your desired reality.It is a portal to your true essence: awareness, presence, and receiving with ease. Welcome home, DIOSA. 🖤 XXX Tech by SOVRYN Dr. Brian Sovryn The crossroads between technology, sensuality, and metaphysics - and the longest running anarchist podcast in the world! Brought to you by Dr. Brian Sovryn.

Frequently Asked Questions

How long is this episode of PocketGamer.biz Podcast?

This episode is 13 minutes long.

When was this PocketGamer.biz Podcast episode published?

This episode was published on February 10, 2026.

What is this episode about?

Chirag Ambwani, SVP Gaming & Entertainment, Corporate Development & Partnerships at Sensor Tower, discusses the state of mobile gaming, monetization strategies, and the growing influence of AI and non-gaming categories.In this video:Mobile gaming...

Can I download this PocketGamer.biz Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.