How digital will change advertising. Again.

from The Idea · host Nick Moore

Nick is joined by Joanna Peña-Bickley, Head of Research & Design, Alexa Devices at Amazon, and Michael Yavonditte, CEO, Yieldmo to explore where digital advertising and marketing is now, and where it is going next. The current state is complex, and in places messy. The next chapter may involve going back to the future in order to deliver positive change. The result promises to be creative digital marketing that people actually welcome.

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This episode was published on August 13, 2020.

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