How Discover Fort Smith is Reimagining Tourism | Ashleigh Bachert

I sat down with Ashleigh Bachert, Executive Director of Discover Fort Smith, to talk about her path in tourism, the growth happening across our city, and how Fort Smith is redefining what it means to be a destination. Ashleigh shares her perspective on connecting visitors and locals, the power of sports tourism, and why community pride plays such a big role in long-term growth. We also dive into the future of Fort Smith and the projects helping to shape its next chapter.Connect with me:makeamovewithmolly.com#FortSmith #TourismLeadership #CommunityGrowth