How do I advertise my coaching business?

When coaches ask “How do I advertise my coaching business?” the tried, trusted (and tired) answers are: SEO, Facebook Ads, Google Ads, Squeeze pages, set up a marketing funnel, or my favourite, a baffling combination of all of these presented as if it’s some kind of Secret Formula™ for success!   I’m going to go out on a limb here and say you don’t need any of this. In fact, I’ll go further and say, I can’t tell you what you “need” or “should be doing”.   What I can and will do in this episode is show you how you can start to put your coaching business out there without the need for what you might be thinking of as “advertising”.