How Do I Serve Two Specific Audience Segments for My Business?

Today's question comes from James, who has a question about the strategy behind serving different clients. Should he create two landing pages to target each audience? What about two separate websites for each specific audience segment? Do you have a question about serving your specific audience needs? Record it at http://www.askpat.com/. Thanks to Zip Recruiter for sponsoring today's episode. Go to http://www.ziprecruiter.com/pat to get started posting jobs today. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.