How Do You Make Your Marketing More Inclusive? Business Is About Belonging. 5 Steps With Sonia Thompson.

Sonia Thompson shares her 5-step approach for creating a more inclusive business. 5 STEPS: Diversify your Circle of Influence Re-evaluate Your Ideal Customer Avatar Commit to Representation Make Cultural Intelligence a Priority Audit your Customer Experience @SoniaEThompson  This episode is sponsored by The Contract Vault: Your All-Access Pass to 80+ industry-specific contracts and the legal education your business needs. Every month you'll get your legal questions answered by the industry's go-to small business attorney, Andrea Sager! No more stressing about legal! Dive in! www.thecontractvault.com  Use promo code ANGIE for 20% off.