EPISODE · Feb 8, 2022 · 29 MIN
How Do You Measure Success
from Podcast Me Anything · host The Podcast Consultant
How are you measuring success?It’s a big question with no one perfect answer, but it is the big question that podcasters struggle with, especially after they get past the launch phase. So today, on the podcast, Mathew opens up where to look, how to read the data, and what decisions you can make from it. We measure growth in downloads for most podcasters, but it is a vanity metric that doesn’t give us details of where to grow, how to grow, and where we should be making changes. Topics:Podcast News: Rephonic (2:07)Deep Dive: Why are IAB downloads important, How do we measure a showQ and A: Creating trackable links for analyticsThanks for Listening!Be sure to subscribe on Apple, Google, Spotify, or wherever you get your podcasts. And feel free to drop us a line at [email protected]. Follow Mathew on Social Media to stay up to date on Podcast Me Anything - Facebook | Twitter | Instagram | LinkedIn
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How Do You Measure Success
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