How does one come up with the value of a pro sports franchise? Meet one of the best at it.

Episode 523 of the Sports Media Podcast features Kurt Badenhausen, a reporter who covers sports business for Sportico. In this podcast, Badenhausen explains the process of reporting out pro sports valuations; how the work changes based on the sport; Sportico releasing its second annual WNBA valuation report, which showed the average WNBA team is now valued at $269 million, a 180 percent increase compared to last year’s report; why the Golden State Valkyries are worth a $500 million valuation, a women’s sports franchise; the Cowboys atop the sports list with a value of $10.32 billion; the NFL valuations; how an NBA title helps increase the Thunder valuation; the future of sports business outlets, and more. You can subscribe to this podcast on Apple Podcasts, Spotify, and more.