How Dr Mikki Lee Used TikTok Marketing to Grow Her Private Practice and 4x Her Revenue [Ep 139]

What if the strategy that helped you grow your private practice didn’t come from working harder, but from finding one approach that works and sticking with it? In this episode, I sit down with my client Dr. Mikki Lee Elembaby, a New York-based psychologist who grew her private practice revenue from $5-6K a month to $17.5K in September. Dr Mikki shares how she turned TikTok into a top referral source by committing to one challenge, built a community with other ambitious therapists, and created a practice model centered on autism and ADHD assessments that gives her both financial stability and flexibility.Dr Mikki also opens up about the discomfort of getting visible, the three hours it took to post her first video, and why results come from focus - not perfection or hustle. If you've been spinning your wheels trying to grow your private practice, feel hesitant about social media, or wondering how to increase your income without burning out, this conversation will shift something for you. More about Dr. Mikki Lee Dr. Mikki Elembaby is a licensed psychologist and neurodiversity specialist based in New York City, where she provides comprehensive autism and ADHD evaluations for adults and children. After beginning her career as a school psychologist in the NYC public school system, she transitioned into private practice to create a more aligned career that allowed for increased flexibility and meaningful impact. Dr. Elembaby is passionate about supporting late-diagnosed adults as they navigate self-discovery, identity, and thriving beyond the label. Topics covered on Growing a Private Practice:The real challenges Dr Mikki had to face when growing a private practice with ADHD.The challenge Dr Mikki gave herself on TikTok that completely changed her referral pipeline.How having 1,300 followers can generate more clients than some accounts with massive audiences.The mindset shift that helped Dr Mikki set a goal to quadruple her income.The importance of focusing on one marketing strategy when growing a private practice with ADHD.What it means to be a villager in your community, not just someone looking for support.The reason why six months of structured coaching worked better for Dr Mikki's ADHD brain than short-term programs. Resources from this episode:Join the waitlist for Liberated Business: www.thebadtherapist.coach/liberatedbusinessBook an in-person Intensive Day with Felicia: www.thebadtherapist.coach/ceo-dayConnect with Dr. Mikki Lee:Website: www.drmikkilee.comTikTok: @dr.mikkileeInstagram:@dr.mikkileeConnect with Felicia:Get my freebie & join the email list: The Magic SheetsInstagram: @the_bad_therapistWebsite: www.thebadtherapist.coachFacebook group: Healing MoneyQuote:"You also have to be a villager. You can't just have a village and not also be part of it and contribute." - Felicia