EPISODE · Apr 15, 2024 · 49 MIN
How Dude Perfect Approaches Marketing with Chad Coleman | Ep 07
from Radical Content · host Chad Coleman, Eric Gray
00:00 Introduction and Personal Connection06:10 Background and Start in Marketing 23:59 Transition to Dude Perfect 29:43 Change in Priorities and Career Growth 31:06 Learning Marketing in the Dude Perfect Environment 33:14 Applying a Creator Mindset to Marketing 34:27 Marketing Differences Between Callaway and Dude Perfect 36:06 Analyzing Content and Marketing Differently 38:20 Promoting Content and Building an Audience 43:10 Analyzing Retention 45:00 Promoting Content and Building an Audience on the Dude Perfect App 50:40 Marketing the Content and Creating Fandom 55:07 Favorite Dude Perfect Series 57:51 What Makes You a Maverick? 01:02:13 Teasers for Upcoming Projects
What this episode covers
On this episode of Radical Content, Erick gray is joined by Chad Coleman, Chief Brand Officer for Dude Perfect. Chad shares his journey in marketing and his transition to working with Dude Perfect. He discusses the importance of passion and authenticity in social media, as well as the challenges and opportunities brands face in engagement marketing. Overall, his career highlights the power of storytelling and audience building in the digital age. He shares insights on applying a creator mindset to marketing and the importance of building a strong relationship with the audience. Chad also talks about promoting content and creating a fandom, as well as the upcoming projects and initiatives at Dude Perfect.
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How Dude Perfect Approaches Marketing with Chad Coleman | Ep 07
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