How e-bike operator Forest got more Londoners on two wheels

We meet Caroline Seton, co-founder of Forest, an e-bike operator in London offering affordable, app-based bike hire across the capital. Plus: Gustav Gyllenhammar, Spotify senior vice-president of markets and subscriptions, talks about the company’s impressive growth as it celebrates its 20th anniversary. See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Aug 12, 2026

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How e-bike operator Forest got more Londoners on two wheels

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