EPISODE · Aug 28, 2008 · 3 MIN
How Effective is Company Advertising in Professional Sports?
from Baylor University Business Review · host Cynthia J. Jackson
An expert in sports marketing, Dr. Kirk Wakefield, professor of Marketing and director of the Sports Sponsorship and Sales program at Baylor, recently completed a research study measuring the effectiveness of advertising and sponsorships for the National Basketball Association and National Hockey League seasons.
Embed this episode
Ready to play
How Effective is Company Advertising in Professional Sports?
0:00
3:45
1×
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
Wild WinsDay
Wild WinsDay
Pump the hump with WILD WINSday 🐪💪: Your 3-minute weekly video boost for leadership, sales, marketing, and business breakthroughs to WIN the day!
The Course Mentors Podcast
The Course Mentors
Hey there, future course creator!Ever feel like turning your know-how into an online course is like trying to solve a Rubik's cube blindfolded? Well, grab your headphones because "The Course Mentors Podcast" is here to be your secret weapon!Meet Aimee and Odette (that's us!), your new best friends in the course creation world. We've been in the trenches for over a decade, and for the last five years, we've been rocking the online course space. Now we're here to spill all our secrets in bite-sized, 15-20 minute episodes that'll fit perfectly in your coffee breaks.No fluff, no filler - just real, actionable advice that'll take you from "um, what's a landing page?" to "holy moly, I just hit six figures!". We're talking everything from crafting your course to marketing it like a pro and building a business that'll have you pinching yourself.Whether you're dreaming of ditching the 9-to-5 grind, adding a sweet extra income str
Frequently Asked Questions
How long is this episode of Baylor University Business Review?
This episode is 3 minutes long.
When was this Baylor University Business Review episode published?
This episode was published on August 28, 2008.
Can I download this Baylor University Business Review episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!