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How Figs Built a Billion-Dollar Brand for the People Saving Lives episode artwork

EPISODE · May 26, 2026 · 49 MIN

How Figs Built a Billion-Dollar Brand for the People Saving Lives

from Shopify Masters · host Trina Spear, Serena Smith

Trina Spear left Wall Street to build a billion dollar brand serving the 18 million health care workers no one else was designing for. Figs started out selling scrubs on sidewalks and grew into a NYSE-listed, direct-to-consumer powerhouse. For more on Figs and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What this episode covers

Trina Spear left Wall Street to build a billion dollar brand serving the 18 million health care workers no one else was designing for. Figs started out selling scrubs on sidewalks and grew into a NYSE-listed, 90% direct-to-consumer powerhouse.

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How Figs Built a Billion-Dollar Brand for the People Saving Lives

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Frequently Asked Questions

How long is this episode of Shopify Masters?

This episode is 49 minutes long.

When was this Shopify Masters episode published?

This episode was published on May 26, 2026.

What is this episode about?

Trina Spear left Wall Street to build a billion dollar brand serving the 18 million health care workers no one else was designing for. Figs started out selling scrubs on sidewalks and grew into a NYSE-listed, direct-to-consumer powerhouse. For more...

Can I download this Shopify Masters episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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