How Formula One Teams Nail Event Marketing | The Dojo (Ep. 13)

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we talk about: GA4 dropping ‘conversions’ F1 team's event marketing Almost half of British consumers spend extra on high-quality products Timestamps 2:37 - Story 1 - GA4 drops ‘conversions’ 17:15 - Story 2 - F1 team's event marketing 41:35 - Story 3 - Almost half of British consumers spend extra on high-quality products 56:14 - The Tasks Get a FREE review of your website https://exposureninja.com/rpod/review/ Get the show notes https://exposureninja.com/podcast/dojo-13/ Watch the podcast recording on YouTube: https://exposure.ninja/dojo-13 You May Also Enjoy… The Risks of Relying on AI Content I ft. Andy Tuxford https://exposureninja.com/podcast/dojo-12/ The Impact of AI on Customer Trust I ft. Daisy Burns O’Keefe https://exposureninja.com/podcast/dojo-11/ Is Google's Generative AI Search Rolling Out? https://exposureninja.com/podcast/dojo-10/ “Be Cheekier with Your Marketing” I ft. Lauren Cressey https://exposureninja.com/podcast/dojo-9/ Create Content That Serves Your Target Customers | ft. Dale Davies https://exposureninja.com/podcast/dojo-8/ How Clear Brand Purpose Helps Your Marketing | ft. Ali Newton & Karl Hughes  https://exposureninja.com/podcast/dojo-7/