How Founders Pledge Uses Data to Maximise Philanthropic Impact episode artwork

EPISODE · Jul 21, 2025 · 24 MIN

How Founders Pledge Uses Data to Maximise Philanthropic Impact

from Oxford+ · host Susannah de Jager

Ever wondered how to integrate meaningful philanthropy into your entrepreneurial journey? In this insightful episode of Oxford+, host Susannah de Jager sits down with Rob Chapman and Isobel Morton, Trustees of Founders Pledge, to explore innovative strategies for startup founders to effectively give back. Founders Pledge provides a structured, community-driven approach for entrepreneurs committed to donating a portion of their proceeds from liquidity events to charitable causes. Rob and Isobel share personal experiences and practical advice on utilising donor-advised funds, leveraging detailed impact research, and maximising the social impact of giving. With over $11 billion pledged globally, they discuss how entrepreneurs can make strategic, informed decisions to ensure their donations drive significant change. Whether you're at the early stages of your startup or approaching an exit, this conversation offers invaluable guidance on aligning business success with purposeful philanthropy.(00:00) - Welcome to Oxford+ (00:13) - Founders Pledge: An Overview (02:57) - How Founders Pledge Works (04:29) - Rob's Journey with Founders Pledge (05:33) - The Impact of Effective Giving (08:24) - The Role of Research in Philanthropy (09:03) - The Structure of Founders Pledge (10:15) - Thematic Funds and Their Importance (14:44) - Who Can Join Founders Pledge? (16:42) - The Oxford Ecosystem and Founders Pledge (22:17) - Conclusion and Final Thoughts Rob Chapman: Co-founder of Neya and experienced entrepreneur, Rob previously founded and exited Founders Intelligence. He is deeply engaged with Founders Pledge as a Trustee, committed to strategic philanthropy and social impact.Connect with Rob on LinkedInIsobel Morton: A former private client lawyer, Isobel specialises in supporting entrepreneurs, family offices, and charitable foundations. As a Trustee at Founders Pledge, she focuses on simplifying charitable giving for founders and investors.Connect with Isobel on LinkedInSusannah de Jager: Susannah is a seasoned professional with over 15 years of experience in UK asset management. She has worked closely with industry experts, entrepreneurs, and government officials to shape the conversation around domestic scale-up capital.Connect with Susannah on LinkedIn / Subscribe to the Oxford+ Newsletter for exclusive contentOxford+ is hosted by Susannah de Jager and supported by Mishcon de Reya and Oxford North.Produced and edited by Story Ninety-Four in Oxford.

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