How FUZdesigns Kickstarted their way to over $1.2 million in pre-orders - with co-founder Cameron Gibbs

To succeed with one product on Kickstarter is a challenge but to do it twice is pretty rare - especially if it is two different products. What about 4 times? We've seen many companies bring a second or third version of a successfully crowdsourced project back for a second iteration but our guest today built 4 separate mobile products through Kickstarter within a year.   Cameron Gibbs is the co-founder of FUZdesigns, makers of the EverDock, the beautiful Kickstarter-funded iPhone dock, and the Noke, the Kickstarter-funded bluetooth lock - plus two other smaller projects. We discuss these successes, the inspiration behind the products, the struggle with pricing, the challenges of designing and producing high-quality products overseas, how they decide to build products, the challenges of becoming a hardware AND a software company and even how they managed to raise over $1.2 million in pre-orders within a year.   Full show notes can be found here.