EPISODE · Jun 5, 2026 · 13 MIN
How Game Engines Are Powering the Automotive Industry
from Gaming Tech with Fexingo: Consoles, PC Gaming, and the Game Industry · host Fexingo
Episode 32 examines the surprising convergence of gaming technology and automotive design. Lucas and Luna discuss how Unreal Engine and Unity are being used by car manufacturers like BMW and Mercedes-Benz for real-time vehicle configurators, virtual prototyping, and even in-car infotainment. They explore the business logic behind this cross-industry adoption, the revenue streams it opens for engine developers, and what it means for the future of both industries. Specific focus on BMW's partnership with Epic Games and the $1.3 billion market for automotive visualization software by 2028. #GameEngines #AutomotiveTech #UnrealEngine #Unity #BMW #MercedesBenz #EpicGames #VehicleConfigurators #VirtualPrototyping #RealTime3D #DigitalTwins #AutomotiveDesign #Technology #Business #GamingTech #FexingoBusiness #BusinessPodcast #IndustryConvergence Keep every episode free: buymeacoffee.com/fexingo
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How Game Engines Are Powering the Automotive Industry
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