EPISODE · Jul 30, 2026 · 9 MIN

How Game Studios Use Data Analytics to Reduce Player Churn

from Gaming Business with Fexingo: Studios, Publishers, and Interactive Entertainment Companies · host Fexingo

Episode 140 dives into how mobile and PC game studios use data analytics to improve player retention and reduce churn. Lucas explains cohort analysis, A/B testing of onboarding, and lifetime value calculations with specific examples from King and Supercell. Luna asks how studios balance data-driven design with fun. The hosts also share their ad-free philosophy and invite listener support. #GameDataAnalytics #PlayerRetention #ChurnReduction #MobileGaming #KingStudios #Supercell #CandyCrush #ClashOfClans #FreeToPlay #LTVCohorts #ABTesting #GamingBusiness #FexingoBusiness #BusinessPodcast #GamingPodcast #BusinessAndTechnology #GameDesign #Analytics Keep every episode free: buymeacoffee.com/fexingo

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How Game Studios Use Data Analytics to Reduce Player Churn

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This episode was published on July 30, 2026.

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