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How Giving Away Software for Free Built a Massive Tech Revenue Engine episode artwork

Sep 11, 2026 37 min

How Giving Away Software for Free Built a Massive Tech Revenue Engine

from Leaders In Tech

Welcome back to another inspiring episode of the Leaders in Tech Podcast, hosted by David Mansilla! In this episode, we sit down with Aviram Hassan, CEO and Co-Founder of Mentar, a cutting-edge developer infrastructure platform based in Tel Aviv, Israel. Aviram shares his unique journey from high school acting and philosophy to military intelligence, technical sales, and eventually launching his own software startup. Learn how his diverse background equipped him to lead through uncertainty, build open-source software, and transform how modern software engineering teams test and deploy code. 📌 KEY TAKEAWAYS FROM THIS EPISODE: • Unconventional Pathways into Tech: How early passions for video gaming and creative arts can foster deep problem-solving and coding skills. • The Value of Creative Skills in Leadership: Why acting and philosophy build high-performing communication, empathy, and emotional resilience under pressure. • The Best Role Before Founding a Company: How working in Solutions Engineering bridges the gap between high-level tech and enterprise sales. • Building Developer Infrastructure: How Mentar enables developers and AI agents to test components against real environments locally without breaking system workflows. • Open-Source Strategy for Growth: Launching open-source software first, gathering authentic user feedback, and scaling into commercial success. • Resilient Founder Mindset: Navigating global crises, economic shifts, and startup pressures while keeping family and core values first. 🔔 Don't forget to Like, Subscribe, and turn on Notifications so you never miss an episode with top industry leaders! #LeadersInTechPodcast #AviramHassan #DavidMansilla #Mentar #DeveloperInfrastructure #OpenSourceSoftware #SolutionsEngineering #SoftwareDevelopment #TechStartups #DigitalTransformation

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How Giving Away Software for Free Built a Massive Tech Revenue Engine

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This episode was published on September 11, 2026.

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