How Google Uses Query Refinement Signals to Rank Pages

What this episode covers

In this episode of The SEO Podcast, Lucas and Luna explore how Google analyzes user query refinement behavior — when someone searches, clicks a result, then refines their search — as a ranking signal. They dive into a 2025 Google patent that quantifies refinement strength and discuss how SEOs can optimize for searcher satisfaction rather than just clicks. Using examples like recipe sites and local business queries, they explain why reducing refinement rates can boost rankings more than chasing click-through rates. A must-listen for marketers who want to understand the search engine's hidden quality metrics. #SEO #GoogleRankings #QueryRefinement #SearchBehavior #GooglePatent #UserIntent #OrganicTraffic #SearchEngineOptimization #SEOSignals #ClickThroughRate #BounceRate #SearchQuality #ContentStrategy #UXOptimization #Marketing #FexingoBusiness #BusinessPodcast #SEOPodcast Keep every episode free: buymeacoffee.com/fexingo

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Frequently Asked Questions

How long is this episode of The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic?

This episode is 10 minutes long.

When was this The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic episode published?

This episode was published on May 30, 2026.

What is this episode about?

In this episode of The SEO Podcast, Lucas and Luna explore how Google analyzes user query refinement behavior — when someone searches, clicks a result, then refines their search — as a ranking signal. They dive into a 2025 Google patent that...

Can I download this The SEO Podcast with Fexingo: Search Engine Optimization, Google Rankings, and Organic Traffic episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.