EPISODE · May 26, 2026 · 55 MIN
How He Visited 12 Doctor Offices a Day to Build His Clinic, with Dr. Alvin Cowans, DPM
from Healthcare Business Growth Conversations · host Orange Carrot Media
Dr. Alvin Cowans opened Optimum Podiatry during COVID with only 5 patients in his first week. So he got in his car, packed cookies and snacks, and visited 12 doctor offices a day for two months straight. Today his clinic is full and he's opening a larger office in June.In this conversation with host Rakesh Reddy, Dr. Cowans breaks down exactly what he did, what residency never prepared him for, and what he wishes he had known before opening the doors.What you'll learn:1. The exact pitch he used walking into primary care offices, urgent cares, and OBGYN clinics2. The single biggest skill residency never taught him: leadership, payroll, and running a real business3. Why hiring for attitude beats hiring for experience, and how spots a bad hire in 2 weeks4. The systems every clinic should put in place first (front desk and back office)5. Why he believes insurance-only practices won't survive the next decade6. The hybrid cash-pay roadmap: 25% by year one, 50% by year ten, 75% long term7. What he'd do with $10K and zero patients today8. The one regret he can't shake: "I wish I'd opened 7 years earlier"Connect with Dr. Alvin Cowans, DPM:- Website: https://optimumpodiatryga.com-Instagram: https://www.instagram.com/optimumpodiatry/-Facebook: https://www.facebook.com/OptimumPodiatry/-YouTube: https://www.youtube.com/@optimumpodiatry/
What this episode covers
Dr. Alvin Cowans opened Optimum Podiatry during COVID with only 5 patients in his first week. So he got in his car, packed cookies and snacks, and visited 12 doctor offices a day for two months straight. Today his clinic is full and he's opening a larger office in June.In this conversation with host Rakesh Reddy, Dr. Cowans breaks down exactly what he did, what residency never prepared him for, and what he wishes he had known before opening the doors.What you'll learn:1. The exact pitch he used walking into primary care offices, urgent cares, and OBGYN clinics2. The single biggest skill residency never taught him: leadership, payroll, and running a real business3. Why hiring for attitude beats hiring for experience, and how spots a bad hire in 2 weeks4. The systems every clinic should put in place first (front desk and back office)5. Why he believes insurance-only practices won't survive the next decade6. The hybrid cash-pay roadmap: 25% by year one, 50% by year ten, 75% long term7. What he'd do with $10K and zero patients today8. The one regret he can't shake: "I wish I'd opened 7 years earlier"Connect with Dr. Alvin Cowans, DPM:- Website: https://optimumpodiatryga.com-Instagram: https://www.instagram.com/optimumpodiatry/-Facebook: https://www.facebook.com/OptimumPodiatry/-YouTube: https://www.youtube.com/@optimumpodiatry/
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How He Visited 12 Doctor Offices a Day to Build His Clinic, with Dr. Alvin Cowans, DPM
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