How Hello! fought back after saying goodbye to Google Discover traffic

Hello! magazine was one of many publishers that saw website referrals from Google Discover plummet last year.Chief content officer Sophie Vokes-Dudgeon talked Press Gazette UK editor Charlotte Tobitt through the "year of transformation" that has followed.Hello! has fought back by making the most out of syndication channels while building its own community for the future. Hosted on Acast. See acast.com/privacy for more information.