How Hoohah’s Founder Turned Retro Ski Vibes into a Modern Movement

This week, Rebecca chats with Anna Tedstrom, the creative force behind Hoohah, a bold, retro-inspired ski apparel brand redefining what it means to have fun on the slopes. From sewing vintage suits in her Oakland apartment to launching a full-on brand out of her Colorado basement, Anna’s story is all about creativity, courage, and carving your own path (literally and figuratively).They discussed how Hoohah got its cheeky name, the balancing act of starting a business while expecting a baby, and what it’s like to be both the designer and face of a fast-growing brand. This one’s for anyone chasing a dream, building something from scratch, or just wanting to inject more joy into their work and wardrobe.#falllinedigital #podcast #yourownbrand #outdoorgear #womeninbusiness #womenempowerment #startup #theapresbusinesspodcast