How I Get Media Coverage - Michelle Heston, Fairmont Hotels & Resorts

Would you like to get more media attention and attract more guests and staff to your properties? If so, you're in for a treat because today we're joined by Michelle Heston, Executive Regional Director of Public Relations for Fairmont Hotels & Resorts and the Vice Chair of the Visit California PR Committee. In this episode, you'll learn what she's learned about hospitality, partnerships, getting media attention, working with influencers, and much more.  A few more resources:If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands