How I got my brand onto retail shelves nationwide

In this episode of Beyond the Tan Room, Jasmine shares her journey as a mobile tanner turned educator and brand founder. She discusses the exciting launch of Bella Bronze Tan in Direct Chemist Outlets, the challenges and triumphs of branding and rebranding, and the persistence required to secure retail opportunities. Jasmine also reflects on her successful pitch to Direct Chemist Outlets and the planning involved in ensuring the brand's success. The episode highlights the importance of accessibility for customers and the passion behind creating quality products for all skin types. JASMINE: https://www.instagram.com/jasminescarr_/ BELLA BRONZE TAN: https://www.instagram.com/bellabronzetans/ DIRECT CHEMIST OUTLETS: https://www.directchemistoutlet.com.au/ Takeaways Jasmine emphasizes the importance of reviews for podcast visibility. She reflects on her journey from mobile tanner to brand founder. The launch of Bella Bronze 10 is a significant milestone for her brand. Branding and rebranding are crucial for business growth and identity. Persistence in reaching out to retailers is key to success. Accessibility for customers is a priority for Jasmine's brand. Building strong relationships with salons is essential for brand trust. Jasmine's passion for skin care drives her product development. Business challenges, including cash flow, are common in entrepreneurship. Jasmine aims to expand her brand into international markets.