EPISODE · Sep 8, 2025 · 14 MIN
How I Track Growth with a One-Page Report
from Don Pelto, DPM - Podiatry Practice Mastery · host Don Pelto, DPM
What does it really take to keep your practice moving toward the million-dollar mark every month? In this episode of Podiatry Practice Mastery, I walk through my September One-Page Report—a candid review of wins, struggles, and systems I’m building for future growth.⸻What You’ll Learn in This EpisodeHow I’m refining our urgent care offer without discounting servicesThe role of virtual assistants and Fiverr in scaling marketing projectsWhy tracking reviews, downloads, and referrals matters for practice growthHow I’m using “Who Not How” delegation to clear my buffer listThe basics of cost-to-acquire and lifetime value in a podiatry practicePersonal lessons on family time, vacation planning, and balance⸻Why You Should ListenGet an inside look at how one podiatrist tracks progress toward $1M+ personal production—covering marketing, delegation, finances, and patient experience—all in a simple monthly report you can adapt for your own clinic.⸻Key Topics Covered[0:01] Why a one-page report keeps practice growth on track[1:15] Updating urgent care offers without discounting services[3:40] Referral cards, shoe store collaborations, and patient access[6:20] Delegating marketing tasks to VAs and Fiverr freelancers[9:05] Tracking metrics: $92K billing, reviews, downloads[11:00] Switching back to Swell for reviews after tech trials[12:20] Outsourcing podcast SEO and episode edits[14:15] Blocking vacation time around kids’ schedules[16:00] Hiring remote help for phones and marketing tasks[18:30] Using financials to calculate CAC and LTV[20:40] Price anchoring with shockwave and amnio treatments[22:00] Goals for October: postcards, reporting, and lifetime value tracking⸻👉 Listen now to learn how a simple one-page system can help you measure what matters, improve patient flow, and grow your practice without adding more hours to your week.
What this episode covers
What does it really take to keep your practice moving toward the million-dollar mark every month? In this episode of Podiatry Practice Mastery, I walk through my September One-Page Report—a candid review of wins, struggles, and systems I’m building for future growth.⸻What You’ll Learn in This EpisodeHow I’m refining our urgent care offer without discounting servicesThe role of virtual assistants and Fiverr in scaling marketing projectsWhy tracking reviews, downloads, and referrals matters for practice growthHow I’m using “Who Not How” delegation to clear my buffer listThe basics of cost-to-acquire and lifetime value in a podiatry practicePersonal lessons on family time, vacation planning, and balance⸻Why You Should ListenGet an inside look at how one podiatrist tracks progress toward $1M+ personal production—covering marketing, delegation, finances, and patient experience—all in a simple monthly report you can adapt for your own clinic.⸻Key Topics Covered[0:01] Why a one-page report keeps practice growth on track[1:15] Updating urgent care offers without discounting services[3:40] Referral cards, shoe store collaborations, and patient access[6:20] Delegating marketing tasks to VAs and Fiverr freelancers[9:05] Tracking metrics: $92K billing, reviews, downloads[11:00] Switching back to Swell for reviews after tech trials[12:20] Outsourcing podcast SEO and episode edits[14:15] Blocking vacation time around kids’ schedules[16:00] Hiring remote help for phones and marketing tasks[18:30] Using financials to calculate CAC and LTV[20:40] Price anchoring with shockwave and amnio treatments[22:00] Goals for October: postcards, reporting, and lifetime value tracking⸻👉 Listen now to learn how a simple one-page system can help you measure what matters, improve patient flow, and grow your practice without adding more hours to your week.
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How I Track Growth with a One-Page Report
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