How I'm Getting a 40–45% Email Open Rate To My Cold Email List (and Why This Matters More Than Going Viral)

How I Get a 40–45% Email Open Rate (and Why This Matters More Than Going Viral) If you're tired of feeling like you have to be "on" all the time and constantly chasing the next algorithm change or trending audio.  If you want your marketing to actually work without burning you out. And if you want people to want to open your emails, This episode will help! What if your business didn't rely on being visible every single day on social media to make sales? In this episode of Life by Design, I'm pulling back the curtain on how I'm getting a 40–45% email open rate to a cold traffic audience and why high results like this that lead to more sales help  to create more freedom, ease, and choice in my life and business because they don't rely on social media. Because let's be honest. If you're doing "all the right things" Posting regularly, Creating freebies/Running masterclasses, and spending a ton of time building out funnels, but people aren't opening your emails, clicking your links, or taking the next step, it can start to feel exhausting, frustrating and get expensive fast. In this episode, I'm sharing what actually makes the difference and what will get people opening your emails that you have put time into writing, so they actually read them and buy from you. In this episode, we talk about: Why a 40–45% email open rate matters more than follower count. The biggest mistake business owners make when it comes to their funnels. What to do when people aren't opening your emails, joining your Facebook group, or taking the next step that you want and need them to. Why objections are not a reason to add another strategy and are instead an opportunity to sharpen your messaging. How thought leadership is often hiding in plain sight and why most experts don't recognise their own If you're goal is to have consistent £10K–£20K months in 2026, and you know your messaging and funnel strategy needs refining to make it happen with more ease and without having to always be on social media, I'd love to see if we'd make a great fit to work together. Book a free 35 mins consultation here with no obligation to hire me after.