How Inclusion Shapes Design - This Week in Business

What this episode covers

Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or something as simple as color choices can render a product unusable for millions. These mismatches are the building blocks of exclusion. In her book "Mismatch: How Inclusion Shapes Design", Kat Holmes describes how design can lead to exclusion, and how inclusive design methods can be a source of innovation and growth, especially for digital technologies. Host Dan Loney talks with Kat about her book on Knowledge@Wharton. Book: https://www.amazon.com/Mismatch-Inclusion-Simplicity-Technology-Business/dp/0262038889 Hosted on Acast. See acast.com/privacy for more information.

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How long is this episode of This Week in Business?

This episode is 21 minutes long.

When was this This Week in Business episode published?

This episode was published on March 4, 2019.

What is this episode about?

Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or something as simple as color choices can render a product unusable for millions. These mismatches are the building blocks of...

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