How Jake Paul Is Killing The UFC’s Business Model | Jade Masson Wong episode artwork

EPISODE · May 11, 2026 · 1H 5M

How Jake Paul Is Killing The UFC’s Business Model | Jade Masson Wong

from Be Great with Bruce Colero · host Be Great

Is the UFC in trouble? Bare Knuckle sensation Jade Masson Wong joins the podcast to pull back the curtain on the brutal reality of combat sports. From the controversial economics of fighter pay and the "Jake Paul effect" on the industry, to her own harrowing journey through addiction, rehab, and finding redemption in the ring—this is the rawest look at the fight game you’ll see this year.We dive deep into why she chose the world of Bare Knuckle, the truth about the "OnlyFans" stigma for female fighters, and why she believes the current MMA landscape is shifting forever.Subscribe for more elite fighter insights and high-performance mindsets.Episode Timestamps0:00 - Intro1:17 - Started Boxing At 13 Years Old2:50 - Why I Chose Bare Knuckle4:53 - UFC Has A Fighter Pay Problem6:01 - Jake Paul Elevated Women's Boxing7:29 - Jake Paul Is A Marketing Genius8:17 - Ronda Rousey Will Win Her Comeback9:35 - She Cuts 12 Pounds In Days11:08 - The Worst Weight Cut Ever11:56 - I Was Throwing Up Before The Fight13:32 - Pro Fighters Still Get Nervous14:50 - I Hate Losing More Than Anything18:25 - Bare Knuckle Changes In A Second19:18 - Bare Knuckle Means Less Brain Damage20:13 - Broken Knuckles Take 3 Months24:07 - MMA Training Is Way Harder24:54 - She Trains Like A Machine26:18 - I Love Seeing The Damage34:09 - Why I Started An OnlyFans35:51 - OnlyFans Doesn't Mean Porn38:37 - 10,000 New Subs From One Video39:51 - Fighters Don't Think Like A Brand41:44 - MMA Boxing: Which Career Lasts Longer?42:34 - Concussions Increase Alzheimer's Risk 80%44:45 - I Was A Drug Addict At 1349:25 - I Tried To Burn Down The Rehab51:40 - Breaking Probation Over And Over Again58:11 - I'm Fighting On Netflix Now1:00:54 - Her Opponent Is Alex Pereira's Sister1:02:59 - I'm Physically Stronger Than Her

Is the UFC in trouble? Bare Knuckle sensation Jade Masson Wong joins the podcast to pull back the curtain on the brutal reality of combat sports. From the controversial economics of fighter pay and the "Jake Paul effect" on the industry, to her own harrowing journey through addiction, rehab, and finding redemption in the ring—this is the rawest look at the fight game you’ll see this year.We dive deep into why she chose the world of Bare Knuckle, the truth about the "OnlyFans" stigma for female fighters, and why she believes the current MMA landscape is shifting forever.Subscribe for more elite fighter insights and high-performance mindsets.Episode Timestamps0:00 - Intro1:17 - Started Boxing At 13 Years Old2:50 - Why I Chose Bare Knuckle4:53 - UFC Has A Fighter Pay Problem6:01 - Jake Paul Elevated Women's Boxing7:29 - Jake Paul Is A Marketing Genius8:17 - Ronda Rousey Will Win Her Comeback9:35 - She Cuts 12 Pounds In Days11:08 - The Worst Weight Cut Ever11:56 - I Was Throwing Up Before The Fight13:32 - Pro Fighters Still Get Nervous14:50 - I Hate Losing More Than Anything18:25 - Bare Knuckle Changes In A Second19:18 - Bare Knuckle Means Less Brain Damage20:13 - Broken Knuckles Take 3 Months24:07 - MMA Training Is Way Harder24:54 - She Trains Like A Machine26:18 - I Love Seeing The Damage34:09 - Why I Started An OnlyFans35:51 - OnlyFans Doesn't Mean Porn38:37 - 10,000 New Subs From One Video39:51 - Fighters Don't Think Like A Brand41:44 - MMA Boxing: Which Career Lasts Longer?42:34 - Concussions Increase Alzheimer's Risk 80%44:45 - I Was A Drug Addict At 1349:25 - I Tried To Burn Down The Rehab51:40 - Breaking Probation Over And Over Again58:11 - I'm Fighting On Netflix Now1:00:54 - Her Opponent Is Alex Pereira's Sister1:02:59 - I'm Physically Stronger Than Her

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How Jake Paul Is Killing The UFC’s Business Model | Jade Masson Wong

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This episode was published on May 11, 2026.

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Is the UFC in trouble? Bare Knuckle sensation Jade Masson Wong joins the podcast to pull back the curtain on the brutal reality of combat sports. From the controversial economics of fighter pay and the "Jake Paul effect" on the industry, to her own...

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