How Jimmy’s Iced Coffee Turned Fear to Confidence Winning Listings at ASDA, M&S, Tesco - Jim Cregan, founder Jimmy’s Iced Coffee

Eyes stung like violent wasps dipped in vinegar.Face like a dilapidated like glum high street.Swimming in the screaming beer-fear fantods.Thankfully, a super hero saves the day, every day.A soft hand, dusts you off, whispers: “Keep Your Chin Up”Creamy cuddles with a cantankerous coffee SLAP!J’adoreee Jimmy’s Iced Coffee.Jimmy’s are the O.G. challenger brand - unapologetically authentic with mind-bogglingly delicious products.They’ve won listings: ASDA, M&S, Co-Op, Sainsbury’s, BPJim Cregan is the latest guest on HUNGRY.ON THE MENU:HOW F&B FOUNDERS CAN TRANSFORM FEAR INTO EXCITEMENT TO WIN LISTINGS - BE HUNRY YET TERRIFIED.FOUNDER’S MUST STOP “THE LAZY EFFORT GAME” - IF YOU’RE LAZY AT THE BEGINNING OF THE SALES PROCESS - IT SETS THE TONE THAT YOU’LL BE LAZY AS AN ACCOUNT MANAGER - *DON’T BE LAZYWHY FOUNDER’S MUST BUILD CULTURES LINCHPINNED ON "SPEAK UP, DON’T HOLD IT DOWN”HOW TO SWEAT YOUR MARKETING BUDGET: BALANCE “BRAND” VS. “DRIVING RATE OF SALE” - RETURN ON EMOTIONAL INVESTMENT VS. RETURN ON INVESTMENTHOW FOUNDER’S CAN STOP THE INCESSANT NEED FOR MORE, MORE, MORE - PAUSE. LOOK AROUND. BE GRATEFUL*Follow on LinkedIn and Instagram for more content.🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)