How Kobo is challenging Amazon in the e-reader space

from On Strategy Showcase · host Fergus O’Carroll

Canadian brand Kobo is using the popularity of guilty pleasure titles to carve out a unique space with women for its Kobo-plus e-reader subscription. We're joined by Lindsay Gray of Rakuten Kobo and Shari Walczak of The Garden, Toronto, Canada.

Episode metadata supplied by the publisher feed · Published Aug 12, 2023

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How Kobo is challenging Amazon in the e-reader space

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