How Kunal Shah & Sanya Malhotra Built India's Fastest Growing Brand : Bree Matcha | Ft. Kunal

What happens when a doctor, a wellness entrepreneur, and a Bollywood actor come together to build a brand around one simple idea of making wellness enjoyable?In this episode of Expert Talk with Bhavya Desai, we chat with Dr. Kunal Shah, Co-Founder of Bree Matcha, about his journey from healthcare to entrepreneurship and how Bree Matcha was born. Inspired by a love for authentic Japanese matcha and a desire to make mindful living more accessible, Bree Matcha has quickly become a brand that's bringing brewed energy and balance to everyday life.Dr. Shah shares the story behind sourcing premium matcha from Kagoshima, Japan, the growing interest in wellness among Indian consumers, and why matcha is much more than just a trending beverage. We also discuss building a purpose-driven brand, the realities of entrepreneurship, and what it takes to create products that genuinely fit into people's lifestyles.Tune in for an engaging discussion on wellness, business, and building a brand that's helping people slow down, recharge, and find balance.📢 Don’t forget to Like, Comment, and Share this video! Your engagement helps us bring more such content.✅ Subscribe to Expert Talk with Bhavya Desai for more updates on our political series and hit the bell icon to stay notified about our latest episodes.This podcast was shot on Sony A7 IV and FE 50mm F1.8 📷Connect with us: [email protected]:00:00 What's coming up?01:11 Bhavya and Kunal Begins02:17 The Origins of Matcha: China to Japan05:20 What Makes Matcha Different from Green Tea?06:04 How Authentic Matcha Is Made07:35 Storing Matcha Correctly08:04 Handmade vs Machine-Made Matcha08:49 The Story Behind Bree Matcha10:13 How Sanya Malhotra Discovered Matcha11:17 Matcha vs Coffee: Sustained Energy Explained13:25 How Much Caffeine Does Matcha Have?15:29 Health Benefits of Matcha17:17 How to Identify Good Quality Matcha20:00 The Defining Moment Behind Launching Bree Matcha20:57 Why Matcha Became Gen Z’s Favourite Drink23:15 Was Matcha Already Trending in India?24:05 The Meaning Behind the Name ‘Bree Matcha’25:34 Packaging, Branding & Consumer Experience28:04 Building an Honest & Transparent Brand28:35 Why Authentic Matcha Lovers Prefer Making It at Home30:35 Matcha Business & Unit Economics32:05 Japanese vs Chinese Matcha: What's the Difference?33:20 What Kind of Matcha Do Cafés Actually Use?35:00 Can Consumers Tell Authentic Matcha Apart?36:54 Why Real Matcha Isn't Bitter37:29 Kunal Shah's Favourite Matcha Recipes38:54 Top 5 Matcha Drinks to Try40:54 Live Matcha Taste Test42:01 India's Matcha Market & Growth Potential44:18 Why Matcha Is Exploding Globally45:48 Can Japan Keep Up with Matcha Demand?47:02 The Future of the Matcha Industry47:44 Bree Matcha's Growth & Customer Numbers49:22 Building Repeat Customers & New Products50:05 The Future of Ready-to-Drink Matcha51:24 Why Making Matcha Is a Ritual53:22 Final Thoughts for Matcha Lovers53:47 Closing Remarks📢Follow us on Social Media:Instagram: https://www.instagram.com/experttalkwithbhavyadesai/X: https://www.twitter.com/ETwithBhavyaD/Facebook: https://www.facebook.com/experttalkwithbhavyadesai/LinkedIn: https://www.linkedin.com/in/experttalkwithbhavyadesai/📢Follow Bhavya Desai:Instagram: https://www.instagram.com/bhavya_desai/X: https://twitter.com/bhavya_desai/Facebook: https://www.facebook.com/bhavya.desai.520/LinkedIn: https://www.linkedin.com/in/bhavya-desai-058652149/📢 Follow Dr Kunal Shah:Instagram: https://www.instagram.com/drproyurveda/LinkedIn: https://www.linkedin.com/in/drproyurveda/