How Luis Solis Built “Loans with Luis” | The Key Mortgage Group Culture

from Educating Homebuyers. · host Host Brady Haye

Buying a home can feel overwhelming, especially if you don’t have someone in your corner guiding you through the process.In this episode of Educating Homebuyers, Brady sits down with Des Moines mortgage lender Luis Solis to talk about how he built his personal brand “Loans with Luis” and why relationships and culture are the foundation of a great mortgage experience.Luis shares how he entered the mortgage industry with no prior real estate background, what he learned navigating one of the most challenging housing markets in recent history, and how focusing on people instead of transactions helped him build a growing business.They also discuss the culture inside Key Mortgage Group, the transition to Atlantic Coast Mortgage, and how technology, communication, and teamwork help create a better experience for homebuyers and real estate partners.If you're thinking about buying a home, working in real estate, or simply curious how the mortgage process works, this episode offers valuable insight from professionals who live it every day.Follow Luis SolisInstagramhttps://instagram.com/_loanswithluisBe sure to follow Luis for mortgage tips, social media content, and behind-the-scenes looks at the homebuying process.Connect with BradyApply for a mortgagehttps://teambhaye.comFollow BradyInstagram: https://instagram.com/bradyhayeYouTube: https://youtube.com/@bradyhaye⏱️ YouTube Chapters0:00 Intro0:33 Meet Luis Solis2:04 How Luis Got Into the Mortgage Industry4:23 Starting a Mortgage Career in a Tough Market6:06 Controlling What You Can in Real Estate7:29 Creating a Better Client Experience9:28 The Culture Inside Key Mortgage Group11:55 Transition to Atlantic Coast Mortgage16:15 Technology and Systems in the Mortgage Process17:32 How Luis Built “Loans with Luis” on Social Media20:32 Why Most Mortgage Content Doesn’t Work23:21 The Right Way to Create Real Estate Content26:06 Sharing Client Stories vs Just Sold Posts28:29 Why Relationships Matter in Mortgage Lending29:24 Final Thoughts

Episode metadata supplied by the publisher feed · Published Mar 17, 2026

Embed this episode

Attribution link and audio player

NOW PLAYING

How Luis Solis Built “Loans with Luis” | The Key Mortgage Group Culture

0:00 30:24

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

The Curious Middle Polina & Yelena We're two San Francisco moms who got tired of pretending the obvious isn't obvious.Top 1.5% of podcasts globally not because we play it safe. We ask the questions people are thinking but won't say out loud, on the topics that actually shape how we live: media, politics, culture, parenting, careers and what it means to defend common sense in a state that often ignores reality.We're two women who've earned our opinions through life, careers, raising kids and educating ourselves, Expect ideas that challenge what you think you know. Conversations that don't wrap up neatly. And the occasional moment where one of us changes our mind on air, because that's what actually curious people do.Being "in the middle" isn't about being passive. It's about being grounded enough to question everything, open enough to learn from anywhere, and brave enough to push beyond comfortable assumptions. Expect conversations that challenge, entertain, and push you toward a more thoughtful, and wildly better li Book of Leaves Ceara Carney An Irish podcast where I interview business owners, activists and other everyday people, to learn how they contribute to living sustainably. By educating ourselves, we can then take a leaf from their book to add to our own way of eco-friendly living! Hosted on Acast. See acast.com/privacy for more information.

Frequently Asked Questions

How long is this episode of Educating Homebuyers.?

This episode is 30 minutes long.

When was this Educating Homebuyers. episode published?

This episode was published on March 17, 2026.

Can I download this Educating Homebuyers. episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!