How Mackage Went Global While Staying True to Its Roots

from Shopify Masters · host Shuang Esther Shan, Shopify

Mackage's founder and chief creative officer, Eran Elfassy combined function and fashion, European and North American styles, and wool and leather to create this powerhouse outerwear brand. He shares how his company continues to push the boundaries of fashion and fabric, lessons he's learned negotiating with international suppliers, and how his designs has won the hearts of Madonna, Meghan Markle, and Gwyneth Paltrow. For more on Mackage and show notes, read the full story. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

What this episode covers

Listen to how the Canadian outerwear brand Mackage stays true to its Montreal roots, even as it expands into global luxury markets.

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How Mackage Went Global While Staying True to Its Roots

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This episode is 32 minutes long.

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This episode was published on August 10, 2023.

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