How MailerLite Grew to 15 Million Users Without VC

Episode 12 of Bootstrapped Business with Fexingo dives into MailerLite, the email marketing platform that quietly passed 15 million users in early 2026 without a single dollar of venture capital. Lucas and Luna unpack how the Lithuanian founders built a lean, globally distributed team, kept churn below 4 percent, and focused on simplicity over feature bloat to win small businesses. They contrast MailerLite's approach with Mailchimp's post-VC trajectory, revealing the trade-offs of staying independent. A behind-the-scenes segment also shares how listener support via Buy Me a Coffee keeps Bootstrapped Business ad-free. No hype, just the real numbers and decisions behind a self-funded success story. #BootstrappedBusiness #MailerLite #EmailMarketing #Bootstrapping #FounderLed #ProfitFirst #LeanOperations #Lithuania #SmallBusiness #NoVC #SaaS #ChurnRate #RemoteTeam #GrowthStrategy #Business #FexingoBusiness #BusinessPodcast #IndependentBusiness Keep every episode free: buymeacoffee.com/fexingo