How making a handbook for her firm helped Isabel Ladd fall back in love with design

from Trade Tales · host Business of Home

Isabel Ladd’s lifelong penchant for pattern and color set the stage for a maximalist approach to life and design. But after several busy years, she realized that she was falling out of love with her business—she explains how focusing on her process helped her recapture the spark.This episode was sponsored by Surya and The Shade Store.LINKSIsabel Ladd Kaitlin PetersenBusiness of Home

Episode metadata supplied by the publisher feed · Published Apr 9, 2025

Embed this episode

Attribution link and audio player

What this episode covers

Isabel Ladd on how she knows when it’s time to raise her rates, why her team includes a dedicated social media expert, and what it took to put together the handbook that guides her firm’s processes.

Distinct summary based on available episode metadata or transcript content.

NOW PLAYING

How making a handbook for her firm helped Isabel Ladd fall back in love with design

0:00 58:32

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

REMIX: Why we over-shop and compulsively acquire, and how to stop, with Dr Jan Eppingstall

Jan 9, 2026 ·61m

#198 Intentionality and hoarding: how to move from reactive to purposeful decision making and action

Sep 19, 2025 ·43m

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Trade Tales?

This episode is 58 minutes long.

When was this Trade Tales episode published?

This episode was published on April 9, 2025.

Can I download this Trade Tales episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!