How Mars Men Use Landing Page and Offer Testing to Drive Ecommerce Growth With Juan Cruz

from Minds of Ecommerce · host Juan Cruz, Raphael Paulin-Daigle

Juan Cruz is the Head of Ecommerce at Mars Men, a 9 Figure DTC men's brand. In this episode, Juan breaks down the landing page and offer testing strategy behind Mars Men's growth. He shares how they prioritize what to test, the offer structures that have moved the needle most, and plenty of actionable tips for DTC execs, brand owners, and marketers looking to get more out of their paid traffic.

Episode metadata supplied by the publisher feed · Published Sep 10, 2026

Embed this episode

Attribution link and audio player

Ready to play

How Mars Men Use Landing Page and Offer Testing to Drive Ecommerce Growth With Juan Cruz

0:00 22:32

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Minds of Ecommerce?

This episode is 22 minutes long.

When was this Minds of Ecommerce episode published?

This episode was published on September 10, 2026.

Can I download this Minds of Ecommerce episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!