EPISODE · Dec 2, 2024 · 13 MIN
How Metro increased traffic by publishing less
from The Rebooting Show · host Brian Morrissey
At Metro, the free London newspaper, the comedown from the traffic era was jarring. At the end of 2022, with Facebook turning off the traffic taps to news and a Google update hitting, overall traffic dropped in half, Metro’s director of audience Sofia ...
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How Metro increased traffic by publishing less
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This episode is 13 minutes long.
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This episode was published on December 2, 2024.
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At Metro, the free London newspaper, the comedown from the traffic era was jarring. At the end of 2022, with Facebook turning off the traffic taps to news and a Google update hitting, overall traffic dropped in half, Metro’s director of audience...
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