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How MINI's strength created a challenge episode artwork

EPISODE · Feb 3, 2024 · 39 MIN

How MINI's strength created a challenge

from On Strategy Showcase · host Fergus O’Carroll

Being synonymous with small resulted in newer, larger models being overlooked. We talk with Jonny Ewles of Media.Monks, London about the UK's APG award winning campaign for the MINI Clubman.

What this episode covers

Being synonymous with small resulted in newer, larger models being overlooked. We talk with Jonny Ewles of Media.Monks, London about the UK's APG award winning campaign for the MINI Clubman.

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How MINI's strength created a challenge

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Frequently Asked Questions

How long is this episode of On Strategy Showcase?

This episode is 39 minutes long.

When was this On Strategy Showcase episode published?

This episode was published on February 3, 2024.

What is this episode about?

Being synonymous with small resulted in newer, larger models being overlooked. We talk with Jonny Ewles of Media.Monks, London about the UK's APG award winning campaign for the MINI Clubman.

Can I download this On Strategy Showcase episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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