EPISODE · Jul 15, 2024 · 50 MIN
How Mischief and CMO, George Felix are refreshing Chili's
from On Strategy Showcase · host Fergus O’Carroll
George was the marketer behind Old Spice, KFC and Tinder. He's now at Chili's Grill & Bar working again with Mischief to reframe the 50 year old brand. We're joined by Mischief CSO, Jeff McCrory. Thanks to Tracksuit (the affordable brand tracking solution) for supporting our show. Learn more at gotracksuit.com.
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How Mischief and CMO, George Felix are refreshing Chili's
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