HOW MODERN BRANDS SPEND THEIR MARKETING BUDGET | Programmatic Marketing Explained | #55

നിങ്ങളുടെ ബിസിനസ്സിന് ആവശ്യമായ മാർക്കറ്റിംഗിന് സഹായം വേണോ?WhatsApp us: https://link.theecomshow.com/ep55 JOIN OUR SHOPIFY COURSE: https://link.theecomshow.com/shopifychallenge-ep55 JOIN OUR WHATSAPP GROUP: https://link.theecomshow.com/mafia-ep55 📍Tiara by MPS: https://link.theecomshow.com/tiarabymps----------------------------🎙️ Podcast EpisodeHere’s what we unpack:What is real performance marketing?The rise of programmatic ads and data privacy rulesBudgeting smart for media planningFunnels, ASC, Attribution & moreHow to research audiences that convertWhy organic content still mattersThe skills every modern marketer must masterIf you’re serious about growth, this one’s unmissable.----------------------------⏱️ Timestamps0:00 – Who is Shams4:33 – Performance Marketing13:21 – Real Performance Marketing & the Perfume Business19:31 – Digital Marketing vs Performance Marketing vs Growth Marketing24:30 – How to Find Demand & the Importance of Analytics34:11 – How to Research Your Audience44:00 – Funnel Building Explained49:35 – Media Planning Strategies52:24 – What is ASC in Marketing?54:15 – Understanding Attribution Models56:50 – Budgeting for Paid Ads & Data Analysis1:07:55 – Programmatic Marketing & Media Buying1:16:24 – The Trade Desk & Data Privacy Rules1:20:30 – Is Organic Content Still Needed? + A Brief History of Advertising1:42:46 – Essential Skills Every Marketer Needs1:45:16 – Learning Exercises for Marketers1:50:52 – Final Thoughts----------------------------🎤 Guest InfoGuest Name → Shams BonsaiD2C Scale up Consultant & CEO - Bolus Digital (www.bolusdigital.com) Contact Shams: https://link.theecomshow.com/contact-shams 🔗 Links:https://shamsbonsai.com | https://www.instagram.com/shamsbonsai | https://www.linkedin.com/in/shams-bonsai | https://youtube.com/@ShamsBonsai ----------------------------🔗 Useful Links- Join Our WhatsApp Community → https://link.theecomshow.com/joinmafia - Support Us → https://buymeacoffee.com/theecomshow - Special Offer for Shopify → Start at ₹20/$1 per month for 3 months! https://link.theecomshow.com/shopifystore - Our Shopify Apps → https://apps.shopify.com/partners/grow-your-revenue - Instagram → https://instagram.com/theecomshow - LinkedIn → https://linkedin.com/company/the-ecom-shown - Follow Shan Salam → https://linkedin.com/in/shansalam | https://instagram.com/shansalam ----------------------------📷🔧 Equipment We UseSony ZV-E10 - https://amzn.to/4boxj98 Tamron 24mm Wide-Angle Prime Lens - https://amzn.to/43mDHf7 Sony 50mm Full-Frame Lens - https://amzn.to/4h26hG5 GODOX SL60W Video Light - https://amzn.to/43nn2Iq DJI Mic - https://amzn.to/3Fe4GPX GODOX Lantern Softbox - https://amzn.to/4irfWal ----------------------------💻 The TeamNaji Mehardad | Rashid M Avaran | Mohammed Nihal | Darin Mujeeb----------------------------⚠️ DisclaimerThe opinions and information shared in this podcast are for general information purposes only. While we do our best to provide accurate details, technology changes quickly, so we recommend you do your own research or consult with a professional for advice tailored to your needs. The eCom Show is not responsible for any actions taken based on the information provided in this video. Some links in the description may be affiliate links, which help support the channel at no extra cost to you.Thank you for your support!